A savvy marketer with a knack for storytelling and a passion for building brands (minimum 5 years of experience in marketing communications or a similar role).
You're a quick learner, resourceful, and willing to get your hands dirty to tackle diverse marketing challenges.
You possess exceptional written and verbal communication skills with the ability to clearly articulate complex ideas to a variety of audiences.
An eye for design and a strong understanding of current marketing trends and best practices.

Requirements
The ideal candidate:

A savvy marketer with a knack for storytelling and a passion for building brands (minimum 5 years of experience in marketing communications or a similar role).
You're a quick learner, resourceful, and willing to get your hands dirty to tackle diverse marketing challenges.
You possess exceptional written and verbal communication skills with the ability to clearly articulate complex ideas to a variety of audiences.
An eye for design and a strong understanding of current marketing trends and best practices.

In this dynamic role, you'll become a strategic storyteller, crafting compelling narratives that drive brand awareness, engagement, and growth for PressOne Africa. We're looking for a creative and data-driven marketer who thrives in a fast-paced startup environment.
This hands-on position requires someone who can wear multiple hats and isn't afraid to get their hands dirty to ensure our message resonates with the right audience.

To Carry out Your Role

You'll collaborate closely with cross-functional teams to develop and execute integrated marketing communications campaigns across various channels.
Unleash your creativity to develop captivating content for social media, radio, television, email marketing, and the website.
Take ownership of PressOne Africa's digital presence, ensuring a consistent brand voice and visual identity across all platforms.
Analyse campaign performance and leverage data insights to optimise results and maximise return on investment (ROI).

Your Key Duties
Content Strategy & Management:

Develop high-quality content that resonates with our target audience across all channels.
Ensure consistent visual identity and brand voice across all marketing materials.
Develop a data-driven content strategy that aligns with PressOne Africa's overall marketing goals.

Campaign Execution & Optimisation:

Collaborate with cross-functional teams to develop and execute integrated marketing campaigns.
Analyse campaign performance using data and metrics to identify areas for improvement.
Continuously optimise campaigns to maximise brand awareness, engagement, and lead generation.

Digital Presence & Public Relations:

Manage PressOne Africa's digital presence across various platforms (website, social media).
Develop relationships with relevant media outlets and secure positive press coverage.
Build and maintain a strong online reputation for PressOne Africa.

Stakeholder Management & Partnerships:

Organise and participate in industry networking events to connect with potential customers and partners.
Identify and collaborate with other organisations or individuals to expand reach and achieve marketing goals.

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Marketing Communications Specialist